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Midline Vision
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  • For Patients

FAQ: Types of Services and Insurances

Types of Eye Exams and Insurance Plans

Learn the answers to some of our patients' most common questions about eye exam and service types, as well as the difference between vision and medical insurance. While each person's medical needs and insurance plan details may be different, we all share a desire to understand our care options.

Learn more

Insurance Coverage

Vision & Medical Insurance

We accept most major vision and medical insurance options as well as out-of-network benefits from many leading insurance companies. We currently accept the following plans at many of our locations.

  • EyeMed, Vision Service Plan (VSP), Davis Vision, Aetna, Humana, United Health, UnitedHealthcare - Spectera, Vision Insurance Plan of America (VIPA), Superior Vision
  • Aspirus Health Plan, Security Health Plan, UMR, The Alliance
  • ...and many more


Questions? Please ask a member of our in-store team, or contact our Central Billing Office at (715) 298-3486 or billing@midlinevision.com.

Policies & Patient Forms

These printable forms and policies are available for our patients at Pearle Vision and Midline Vision (inside Target Optical) to review at any time.

Pearle Vision: Patient Email Consent Policy (pdf)Download
Pearle Vision: Notice of Privacy Practices (pdf)Download
Pearle Vision: PHI Disclosure Form, Policy Consent (pdf)Download
Midline Vision: Notice of Privacy Practices (pdf)Download
Midline Vision: Patient Email Consent Policy (pdf)Download
Midline Vision: PHI Disclosure Form, Policy Consent (pdf)Download

Financial Options

Forms of Payment

We currently prefer the following forms of payment for any costs that may not be covered by your insurance:

  • Cash
  • Credit Cards
  • CareCredit


Questions? Please ask a member of our in-store team, or contact our Central Billing Office at (715) 298-3486 or billing@midlinevision.com.

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